What Is blogging – definition & meaning. Can blogging make you big money?

"What is blogging? and Can blogging make you big money"

Tired of working 9 to 5? Are you dreaming of a life where you can work from anywhere worldwide while making big bucks? Or do you want to earn some passive income besides your job?

If the answer to all the above questions is yes, then let me ask you another question, have you considered starting a blog?

Now, What is blogging? Can blogging make you big money?

Not to worry. I will guide you through the basics of blogging so you can start writing your blogs confidently, connect with audiences, and make money while doing what you love!

Are you excited?

So let's dive into the wonderful blogging world and discover all the answers.

What is blogging – Its definition & meaning? 

At its core, it's simply creating and sharing content on a website. But for bloggers, it's so much more than that. It's a way to express themselves, connect with others who share their passions, and create a sense of community around the brand.

A blogging website is nothing but a series of posts. Each post deals with a different topic. Professional bloggers write and publish high-quality blogs consistently (at least once a week), which is super helpful to their audience. This consistency keeps their readers engaged.

Blogging allows you to build a platform where you can share your unique perspective with the world and make a difference in the lives of others.

It is relatively easy to get started. If you're patient and persistent, people will eventually notice your blog, and you'll start seeing some results.

All you need is a computer and an internet connection.

Why Blogging is Important?

First, let's understand that it's not just a hobby or a pastime if you want to earn big money. Whether you run a business or an individual, it is an essential marketing tool.

Because both businesses and individuals can build their online presence and establish themselves as experts in their field, which ultimately drive traffic and sales to their website.

Businesses can build trust with their audience by creating valuable and engaging content that addresses their customers' pain points and questions.

And for individuals, blogging is a way to share their passions, connect with like-minded people, and even make a living doing what they love. This way, they can express themselves creatively and leave their mark on the world.

The best part for individuals is that they can work from anywhere, even while traveling or sitting at home, by simply carrying a laptop with an internet connection. (Feeling ecstatic already?)

Here are some exciting blogging stats for you

  • Whopping, 70 million posts are published each month by WordPress users.
  • Companies who blog get 97% more links to their websites.
  • 77% of internet users read blogs.
  • Businesses that blog experience twice as much email traffic as businesses that don't.
  • Each month, approximately 409 million people view more than 20 billion pages.

Source: www.optinmonster.com

Isn't that motivating to start a blog and earn a high income by helping your audience? Are you ready to take the leap?


I will walk you through everything you need to know about becoming a professional blogger.

The exciting and life-changing blogging journey will challenge, inspire, and help you achieve your personal or professional goals. I have no doubt about that.

How to Start a Successful Blog and make big money – A Step-By-Step process:

"What is blogging? and Can blogging make you big money"

STEP 1: Select a profitable niche

Selecting a profitable niche for your blog involves careful research. Finding a niche is like finding a perfect partner compatible with you, who shares your interest, and who makes you feel good. Getting it wrong here can be the costliest mistake you could ever make.

Here's what you need to do to select a profitable niche:

A. Choose the niche you are passionate about

Remember that blogging is a long-term journey, and if you choose a niche that doesn't excite you, it will be an arduous task for you to create quality content.

Select the one that you're genuinely interested in and passionate about. You'll have an easier time creating content when writing about something you're passionate about.

B. Check market demand and competition

Research the market and check whether your topic has a good demand. Look for keywords related to your potential niche on search engines and social media. This will give you a fair idea about the engagement and competition. Try not to pick a niche that doesn't have enough interest from the audience.

Make your niche as narrow as possible. You can choose a micro niche and establish yourself as an expert in your chosen topic. A micro niche is a narrow, specific topic or subcategory within a broader industry.

For eg: Rather than choosing a broader topic, “Travelling,” you can select “luxury travel for honeymoon couples,” this micro-niche focuses explicitly on deluxe travel experiences for newlywed couples, such as romantic getaways and luxury cruises.

C. Look for gaps in the market

While choosing a niche with high market demand is a great idea, it's also helpful to check whether a topic is related to your niche that isn't covered by other bloggers.

Filling a gap in the market can help you establish yourself as a go-to resource for your audience.

D. Consider monetization opportunities

If you want to monetize your blog, consider how you will do it before settling on a niche. It's easier to monetize some niches than others. Research the potential monetization opportunities for your niche and consider how to incorporate them into your blog.

Now that you understand the crucial factors to keep in mind. Let's see the resources you can use to find a niche:

    • Google Trends: A free tool that allows you to see specific search terms' popularity over time. It gives you a good idea of whether there is a demand for your potential niche.
    • Buzzsumo: It is a tool that allows you to see how well content is performing on social media for specific topics or keywords. With Buzzsumo, you can identify popular topics within your niche, giving you many ideas for content.
    • Keyword research tools: Many keyword research tools, such as Mangools, Ahrefs, or SEMrush, can help you identify popular search terms related to your potential niche. This can give you a better idea of what people are searching for and what content you should create.
    • Amazon: It is an excellent resource for finding profitable niches, particularly in the e-commerce space. Look for products that are popular and have a high number of positive reviews. This can give you an idea of what products people are interested in and potentially create content around.
    • Online forums and communities: Look for online communities related to your potential niche, such as Facebook groups or Reddit threads. You will get an idea of what people are interested in and their questions about your niche.

    STEP 2: Choose your blog website name that stands out 

    This is the FUN part.

    Choosing a blog name is vital, and you should give yourself a reasonable time to brainstorm and finalize the blog name. Remember, it is your brand. People will recognize you with this name.

    Start thinking about different ideas. Take a pen and paper or open an excel sheet. Write as many ideas as possible. Spend about fifteen minutes and write down every word that comes to your mind.

    Mix and match words and combine them until something unique stands out to you. Try to make at least 5 – 8 options before you finalize anything.

    When you finish, check if those names are available as domains.

    Namecheap, for example is one of the websites, allows you to quickly check your desired domain names' availability.

    A domain is a unique name that identifies a website on the internet. Think of your domain as your home address. Just like your address helps people find your physical home, your domain lets people find your digital home online. Simple!

    Take my example. mangeshparalkar.com is my domain. It's my brand name, and if you want to find me on the internet, this is what you type into the address bar. Got it?

    You can also use your personal name as a domain. But I suggest you choose a different name for your blog because if you want to sell your site in the future, it will be easier to do that with another name.

    If you can't find your favorite shortlisted site names as a .com, start brainstorming and try to find more names.

    To help you choose a perfect domain name, here are some helpful tips:

    • Choose .com domain whenever possible.
    • Keep away from numbers and hyphens.
    • Do not use words that sound the same but are spelled differently.
    • Your domain name should be straightforward to remember.
    • It should be easy to pronounce and understand.
    • Words that are frequently misspelled and complicated should be avoided.

    Once you find an available name, add it to your cart, but don't buy it.

    Please wait for the next step to know how to get it for FREE.

    STEP 3: Host your website with Hostinger

    You need affordable and faster web hosting at a great price to host your website.

    Now, what is Web Hosting? Let me explain to those who need to know what web hosting is in the simplest terms.

    When you create a website, all the files and associated content must be stored somewhere so that users can access them whenever they type in your web address. This allows your website to be accessible to visitors from anywhere worldwide, 24/7, 365 days.

    Let's compare web hosting to renting space in a shopping mall to open a physical store. Just like a physical store in a mall needs a physical space, a website needs a digital space to exist online.

    When you rent space in a shopping mall to open a store, you have a specific location where your customers can find you. You are responsible for maintaining your inventory, keeping your store clean and organized, and providing a pleasant shopping experience for your customers.

    Similarly, when you use web hosting, you have a specific location on the internet where your website files are stored. You are responsible for maintaining and updating your website, ensuring it is secure and user-friendly, and providing a pleasant online experience for your visitors.

    Easy to understand. Right?

    Now that it is clear to you. It's time to choose a powerful yet affordable web hosting platform.

    Choose Hostinger.

    Why Hostinger? You may ask.

    Because Hostinger is faster, reliable, their live chat and email support is impressive. It also offers a FREE domain, unlimited FREE SSL, and 24/7 customer support.

    Using Hostinger, you can install WordPress with a single click, manage automatic updates, get enhanced security, get a free CDN, accelerate WordPress speed, and migrate your site free of charge.

    They also provide geolocation-specific hosting with 7 data centers in the USA, Europe, Asia, and South America.

    Another crucial reason is it is one of the best options for hosting your blogging website for a remarkably low price. (I trust hostinger, and my website is hosted on it). It has been part of my blogging journey for a few years and I have never had any problems with the service.

    Whether you're a beginner or a large business, they have shared hosting plans to suit your needs.

    Shared hosting is perfect for your new blogging website.

    So, the next step is choosing the WordPress Premium plan. It has everything you need to get started with the lowest-cost plan, which includes a free domain.

    You can start your blog for as low as $2.99/month. And always upgrade at a later stage when your site gets bigger.

    You can also choose the four-year commitment if you want the best deal. Otherwise, there are also one-year, two-year, and month-to-month options available. The choice is yours.

    Now, finish setting up your accounts. (Don't worry, you can easily do it)

    STEP 4: Learn how to use blogging software, WordPress

    Blogging software is essential for starting a blog.

    My blogging website runs on WordPress because it's free and easy to use.

    Using WordPress is simple and easy, even for beginners.

    The best part is you don't need any coding knowledge or technical expertise to create a beautiful and functional blog with WordPress.

    It also has a massive community of users and developers. And they are constantly developing new themes, plugins, and resources to help you improve your blog.

    I know what you are thinking. “Do I have to learn WordPress also?”

    The answer is YES.

    If you are new to blogging, getting familiar with WordPress involves learning. But don't worry; with some time and practice, you'll be a WordPress pro in no time! Trust me.

    There are plenty of resources available online to learn WordPress. Ask for help by joining the WordPress community if you get stuck. You can also watch free tutorials on YouTube or take a course on learning platforms like Udemy or Coursera.

    Top online courses in Marketing

    Other platforms are costlier if you choose something different than WordPress as your blogging platform. On the other hand, WordPress offers many free plugins that let you modify your blog effectively.

    Try different themes to find the best fit for your style and brand. I recommend installing some basic ones like Jetpack, Yoast SEO, and WPForms. These plugins will help you with site security, search engine optimization, and contact forms. WordPress comes with many free themes that you can use, or you can purchase a premium theme for more customization options.

    The great news is that Hostinger takes care of WordPress installation during the setup, which makes your job a breeze. You don't have to worry too much (Thanks, Hostinger)

    Try creating a test post to get a feel for how WordPress works. Write some text, add images, and use the formatting options. This will give you a good sense of how the editor works and how your content will look on the front end of your website.

    STEP 5: Brainstorm blog topicsLet your imagination run wild

    Relax. Take a deep breath. You don't have to reinvent the wheel. Don't worry too much if you need help finding the topic for your first blog.

    The only thing you need to do is be specific about what you want to discuss. There are many ways to unleash ideas for your blogging topics.

    First, choose the topic which you like to talk about.

    What are some of your hobbies, interests, or areas of expertise? What topics do you find yourself constantly discussing with your friends and family?

    It becomes easier for you when you write something you're enthusiastic about.

    Another way to generate ideas is by doing research. Read as many blogs as possible in your niche.

    Take inspiration from someone you admire in the same field or industry. Find out if they have a blog. Read their articles and try to understand their writing style and tone. From here, you can start forming ideas.

    Use your own vocabulary and personality to describe your unique experiences. Don't overthink it. Let it flow naturally.

    Visit social media sites or online forums related to your niche. See what the audience is talking on these platforms about or what queries they have. Your blog posts can answer or provide solutions to these questions.

    You can also have brainstorming sessions. Grab a pen and paper, and start jotting down ideas as they come to you. Don't stop. Write it down, even if an idea initially seems silly or unrealistic. Give yourself time to refine the ideas later.

    Experiment with different methods until you find the best one for you. With practice, you'll find many ideas for your next blog post.

    STEP 6: Write engaging and quality blog content

    "girl writing a blog on wordpress"

    Your blog will be successful in the shortest time if you learn how to write engaging, high-quality content. Don't just put any random content just for the sake of putting it. No one wants to read dry, boring content. It will prove as a deadly mistake in your blogging career.

    If you want people to stick around, start creating well-researched, informative, and unique content they can't find anywhere else.

    So, how do you create content that keeps your readers coming back for more?

    A. Write in a conversational tone

    Imagine you are talking with your best friend and explaining the topic to them. It will make your blog post feel more personal and engaging.

    Sharing personal stories and experiences can make your content more relatable and engaging. Stories are easy to remember, so explain any complex topic using storytelling methods wherever possible.

    Storytelling is an art. Compelling and persuasive stories will provoke readers to take action.

    B. Provide value to your audience

    Spend a significant amount of time researching your topic before you write a single word.
    Read various articles available on the internet, and watch as many videos as possible to get thorough knowledge.

    Gather all the required data to communicate your topic effectively to your audience. Think about how you can present the data to your readers through your blog. When you provide value, your readers are more likely to return to your blog and share your content with others.

    Once you collect the sea of information. It's time to write a powerful, catchy headline.

    C. Write catchy headline and subheadings that pull the attention

    Think about this: what catches your eye while scrolling through your social media feed or browsing the internet? It's usually something that stands out or piques your interest. Right?

    The same goes for your audience.

    You see, headlines are the most critical aspect of your blog writing. Because even if you deeply and thoroughly cover the topic. If your headline and subheadings are not eye-catchy and don't push your audience to read the blog, your efforts will be in vain.

    A good headline should be clear, concise, and descriptive while sparking curiosity. Subheadings should break up your content into manageable sections and provide a sneak peek of what's to come.

    Write at least 5-8 headline options for your blog and choose the one you think will work the best. It's an essential task, and you should always complete this part. Never miss this.

    D. Provide actionable tips and advice

    Your readers want guidance and direction. That's why they are reading your content. It's your responsibility to deliver on that expectation.

    Make your content more actionable by breaking down complex ideas into easy-to-follow steps.

    You can use examples and anecdotes to illustrate your points. Offer practical advice that your readers can implement right away.

    Always add a “takeaway” or “conclusion” section at the end of your post to summarize your main points and provide a clear call to action for your readers.

    This will help you greatly to establish yourself as a trusted authority in your niche and build a loyal readership and fan following.

    Remember to end your blog with a clear call to action, and ask them to engage with your content and join your community. Encourage them to comment and give feedback on your writing piece.

    When you ask for feedback, you learn many things, as your audience can tell you where your writing needs improvement. Or they may give you an idea of the new topic they want to read. The possibilities are many.

    Now that you know the ingredients to write compelling content. Let's look at some formatting tips.

    write AI generated copy in seconds

    STEP 7: Formatting Tips to Maximize Your Blog's Readability

    The most important thing about content is to write it in a simple and easy-to-understand manner. Use strong verb choices, active voice, and vivid descriptions where appropriate. Be concise and to the point without sacrificing important information. Never use technical terms in your writing or avoid jargon that might not be familiar to everyone.

    Organize your content so that it is easy to scan for readers. Make sections in your content and use proper headings and subheadings to break up the text. Perfectly created sections in your content will make the reader skim and understand quickly.

    Always keep paragraphs shorter. Long paragraphs are intimidating and always tricky to read. Write at most 3 sentences in a paragraph. Breaking up your content into shorter sections keeps the readers engaged and interested in your content.

    Use bullet points and numbered lists. It will grab the reader's attention and make important points stand out.

    A picture is worth a thousand words. People love visuals. Using images makes your content attractive and intriguing and helps simplify complex concepts. Try using relevant images that add interest to the reader. Along with pictures, use statistics, graphs, or illustrations wherever they are relevant to your content. 

    Choose your fonts carefully. Don't use fonts that are difficult to read. You can experiment with font size and check the best suitable size for comfortable reading. Choose a font size between 12px-14 px for comfortable reading. For example, free Google fonts like Roboto, Open sans, or Source Sans Pro are easy to read.

    Ensure the text and background colors have a high contrast to make the content easy to read for people with visual impairments. For example, use dark grey text on a white background for better readability and if you are using a darker background, use the light font color.

    STEP 8: Strategies to Boost Blog's Traffic and Engagement 

    A blog without traffic is like an isolated home in a desert.

    You require a lot of traffic to your blog to make it a money-making machine. But how can you pull massive traffic that flows like a mighty river?

    Let's see those strategies.

    A. Search Engine Optimization or SEO

    Yes, It's necessary for organic traffic. Without SEO, your blog might as well be lost in the depths of the internet, never to be seen again. You should invest significant time in learning and applying various SEO methods if you want organic traffic on your blog. When you optimize your blog for search engines, you're making it easier for people to find you.

    Some vital SEO strategies include researching keywords, optimizing your blog titles and meta descriptions, and building backlinks from reputable websites.

    So, include relevant keywords, meta tags, and descriptions to signal search engines what your blog is about. And when someone types in a search query related to your niche, your blog will have a better chance of ranking higher in search results. This means more visibility, clicks, and, ultimately, raining traffic.

    Do remember that SEO is not a one-time deal. It's an ongoing process that requires your constant attention and tweaking. Stay up-to-date with the latest trends and algorithm updates to ensure your blog remains relevant and competitive.

    While SEO takes some time to show results, I assure you it's worth it.

    B. Promote your blog like crazy and Get Noticed

    Once you write your masterpiece, take time and promote it aggressively.

    Use social media platforms like Facebook, Twitter, and LinkedIn to promote your content. Quora is also a great platform with millions of readers.

    Share your posts on these platforms and ask for feedback. Ask what they feel about your content. Interact with your followers by replying to their comments. Remember to address their queries if they have any. Build a community around your blog.

    You can also join online forums and discussion groups related to your niche and share your content there. This will help you connect with potential readers and increase your reach.

    C. The Power of Leveraging Email Marketing

    Another powerful tool for driving traffic to your blog. Start building an email list of subscribers who are interested in your content. When you write a new blog post or have any latest updates to share with your subscribers, you can send targeted email campaigns to them. 

    Provide them value in your campaigns and build trust with your audience. You can drive more traffic and engagement to your blog over time.

    D. Drive Traffic with Guest posting

    Guest posting is also another helpful method to attract traffic to your blog. This will allow you to reach a broader audience and build relationships with other bloggers. You can also collaborate with other bloggers on projects and events to expand your reach.

    STEP 9: Turn your blog into a Money-Making Machine

    Becoming a blogger is a fun and rewarding journey. It's also a lucrative career path. There is no limit on how much money you can earn if you take blogging seriously.

    Until now, you have understood how to choose a perfect niche, research a topic, and create excellent content.

    You are now ready to take your blog to the next level and be able to earn money with it.

    Whether you want to make extra cash on the side or turn blogging into a full-time job, there are strategies you can use to make money through your blog. The possibilities are endless, from affiliate marketing to creating and selling digital products.

    Here are some effective ways to monetize your blog.

    A. Affiliate marketing

    It is one of the most powerful monetizing methods many professional bloggers use. In this method, you promote someone else's product or service and earn a commission when someone clicks and buys through your unique affiliate link. 

    If you want to use this strategy successfully, choose the products or services that align with your niche and audience. Only promote those products in which you have a total belief. And be transparent with your readers about your affiliate relationships. Let them also know that you are using affiliate links in your content.

    B. Advertising and sponsorships

    Advertising and sponsorships are other potent ways to make money through blogging. Using this method, you can sell ad space on your blog or partner with brands for sponsored posts. Be selective with the brands you work with, and make sure their values align with yours. Maintain a balance between making money and maintaining your authenticity and integrity as a blogger.

    C. Creating and selling digital products

    You can create digital products like e-books, courses, or printables and sell them to your loyal audience. This strategy will work if you have a big following and establish yourself as an expert in your niche.

    Creating high-quality digital products will take time and effort, but the payoff can be significant. Ensure your products provide value to your audience and are priced correctly.


    A big congratulations to you, my friend. You've made it to the end. I'm glad you're taking blogging seriously.

    Building a blog is not for the faint of heart.

    In this detailed article, you've learned to choose the perfect niche, select the right blogging platform, create quality content, drive traffic, and monetize your blog. And you're now armed with all the information you need to start your blog and succeed in your blogging career.

    Well done, I am super excited for you!

    Blogging is a journey full of surprises, challenges, and rewards. Remember to write passionately, use eye-catching headlines, and engage your audience with visuals and personal stories. And most importantly, have fun with it!

    Have patience and be consistent. Never give up if you don't see immediate results.

    Eventually, your hard work will pay off, and your blog will become your niche's go-to source for readers. I guarantee.

    Let your words lead you to fame and fortune, young blogger.

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