Digital marketing can be a tricky business. To succeed in this highly competitive world and to become a pro marketer, you must have the best digital marketing tools to solve every possible problem.
From researching keywords and designing artwork to producing high-quality content, a lot of work is involved. But with the right tools, you can dramatically reduce the time and effort it takes to get your digital marketing campaigns off the ground.
Check out this article below and find the best digital marketing tools that will make you an expert in no time!
1. Canva – Graphics design tool
Canva is a graphics design tool that allows you to easily create professional-looking visual materials without needing graphic design skills.
You can use Canva to design social media graphics, videos, presentations, slides, posters, and other visual assets. It has a wide range of templates and royalty-free images that make graphic design jobs effortless for non-designers. So don't worry, even if you lack design skills.
It has a simple and intuitive interface, making learning a breeze.
Canva provides a generous free plan with significant functionality, many templates, and royalty-free images. You can create some stunning work with this free plan.
And for a significantly low monthly fee, Canva gives you access to hundreds of thousands of design templates, royalty-free graphics, photos, and videos. Not only this, but it also lets multiple users access your account.
You can use Canva on a mobile device. It comes with a great mobile app. The app is really smooth to use, highly functional, and ideal for creating visual assets for social media on the go.
Overall, Canva is an excellent value for money.
Canva offers a free plan. And if you want to explore more features and templates, you can sign up for a Canva Pro account.
2. Copymatic – AI writing assistance tool
If you are a blogger, content writer, affiliate marketer, or entrepreneur, you know how important quality content is. Content can attract and convince your target audience to buy your products or services.
Undoubtedly, content is often referred to as the “king” because it is vital to any successful website, social media campaign, or marketing strategy.
The atom of all digital marketing is content.
But writing quality content is not easy; it takes a lot of research and hard work to produce persuasive content regularly for your website, social media, or any digital project.
The Good News is: Copymatic is here to assist you.
This powerful tool can help you save precious time and effort in writing any content. Whether you need a blog article, website copy, creative stories, video descriptions, or eCommerce product descriptions, this remarkable tool is your go-to resource.
My experience with Copymatic has been excellent. I have been using Copymatic for a while now, and I have to say that I am impressed. I was delighted to learn about this fantastic AI-driven tool because it is a huge time saver and works like a charm.
Copymatic is one of the best tools for creating original, high-quality content for your website or blog. It has Easy-to-use and intuitive interface and produces desired results with just a few clicks.
Copymatic offers affordable prices compared to other AI writing tools, which is a great help for small businesses and solopreneurs. The free trial includes 10 credits. You can use these to try various AI tools it offers.
You can try it out before you decide to buy a pro plan.
3. Ubersuggest – Best for keyword research
To succeed in the SEO game, you need keywords with high search volume and low competition.
Ubersuggest is a keyword research tool that helps you find low-hanging fruit keywords to target on your website. It also provides detailed information about each keyword, including search volume, CPC, and difficulty level.
Once you enter a domain or keyword into the search bar and hit “enter.” Ubersuggest will generate a report with detailed information on that website or keyword, including traffic estimates, Search Engine Results Page (SERP) data, and more.
Ubersuggest shows insights into a website's strengths and weaknesses, including backlinks, organic search traffic, and top-performing pages. With this information, you can identify areas where they need to improve their SEO efforts and create a strategy to boost their rankings.
It also offers website audits, content ideas, and keyword suggestions keyword research.
Since I've been using Ubersuggest for some time, it's been great for finding and tracking keyword trends. It also provides detailed keyword suggestions that are invaluable to your content optimization.
One of the best things about Ubersuggest is that it offers a wide range of features at a lower price than many other similar tools.
Using Ubersuggest is suitable for individuals and small businesses who wish to avoid paying hundreds of dollars a month.
The best part is it's still cheaper than the competitors.
Compared to the paid version, the free version has some limitations. The free version provides fewer data and features; you need to upgrade to a paid plan to unlock more functionality.
It has one of the best pricing options in the industry and even offers a 7-days trial at no cost.
It offers 3 plans- Individual, Business, and Enterprise.
If you are an entrepreneur and have a small business. The Individual plan will suit you the best. This plan comes with a 30-Day Money-back Guarantee and costs $120 for a lifetime. Which is quite compatible as compared to other expensive SEO tools.
Overall, Ubersuggest is a powerful SEO tool for digital marketing that offers a wide range of features. If you're serious about improving your website's SEO, give Ubersuggest a try.
4. Hostinger – Best hosting for Beginners
When it comes to web hosting, Hostinger is one of the most prominent players in the game and has become a powerhouse in the web hosting world.
It offers various web hosting services, including shared hosting, VPS hosting, Cloud hosting, and dedicated servers. And its wide range of features makes it an excellent choice for small and large businesses.
Some features include unlimited storage, bandwidth, email accounts; a free domain name; and a drag-and-drop website builder. Hostinger also provides 24/7 customer support and a 30-day money-back guarantee.
The top advantages of using Hostinger's are –
- Affordable pricing: Great choice for businesses and individuals on a tight budget but still want quality web hosting services.
- Reliable services: You can rely on them to keep your website running smoothly without downtime or other issues.
- Fast load times: Hostinger uses high-performance servers and a Content Delivery Network (CDN) to ensure that websites load quickly.
- User-friendly control panel: If you're unfamiliar with web hosting or need more time to learn how to use complex control panels, Hostinger's user-friendly control panel makes it easy to manage your website and hosting account.
It offers a wide range of pricing plans to fit any budget. Whether you're just starting or a seasoned pro, it has a plan for you.
Hostinger's Single Web Hosting plan starts at only $1.99/month and their most popular Premium Web Hosting plan starts at just $2.79/month, making it one of the most affordable.
Based on my experience with Hostinger, I can confidently say that it is the best web hosting service for most people.
So, look no further than Hostinger if you're looking for a reliable and budget-friendly hosting service.
5. InVideo – Best for creating videos
Creating an engaging video from scratch is always a time taking process. And converting the footage into a watchable and gripping video is essential to engage your audience.
Many video editors are available online, but most of them are expensive. And it can be challenging for anyone to decide which one to choose from the various options available.
But don't worry. Here's where InVideo shines.
It is a cloud-based video editing software that helps you make professional videos without hassle. InVideo is a comprehensive video editing tool that suits all, regardless of whether you're a beginner or an expert.
You can create engaging videos using just a few clicks of the mouse, with over 5000+ ready templates, stock media, a free music library, filters, and transitions to choose from.
As the templates are customizable, you can use them for various purposes, including social media posts, ads, and explainer videos. This makes it an excellent tool for small businesses, marketers, and video creators of all levels.
This video editor is an efficient and powerful tool for creating beautiful videos with minimal effort. One of the standout features of InVideo is its user-friendly interface. The platform is intuitive and easy to navigate, making it accessible to users of all skill levels.
Another beautiful InVideo feature is automated text-to-speech. Users can input text and transform it into voiceovers, choosing pre-recorded voices in various languages. This is a huge time saver for busy creators.
InVideo offers a 7-day money-back guarantee on all 3 plans- Free, Business, and Unlimited.
The free plan will have a watermark on the output video. Still, the video runs for 40 minutes with automated text-to-speech.
Using InVideo is easy and free. But if you want access to many beneficial features, you can upgrade to a paid plan.
My overall experience with InVideo is fantastic. If you're a beginner and want to learn more about it, you can get started with over 500 tutorials on InVideo.
6. Grammarly – Free Online Writing Assistant
Grammarly is undoubtedly one of the most essential tools for bloggers and writers.
Writing quality content is always a challenging and demanding job. And even after writing a highly engaging piece of content, it's crucial for writers not to commit any spelling or grammatical errors. That's where this fantastic tool comes into play.
You can use Grammarly to correct spelling and grammar errors and gain valuable insights into your article's readability, engagement, clarity, and delivery.
Grammarly can be used for various writing tasks, including emails, essays, social media posts, and professional documents. It offers intelligent writing suggestions immediately, which helps in improving your content. It also makes your content more readable by breaking down your sentences into smaller lines.
After using Grammarly for quite some time now, I can confidently say that it is the best spelling checker and writing assistance software. Grammarly works as your virtual writing assistant, online proofreader, and English tutor.
I haven't found a free writing tool that has been as useful as this one. It offers a free version, and with the free plan, you can fix grammar, spelling, and punctuation errors.
You can remove unnecessary words in your content. And with a tone detector, you can see how your content may come across to your readers, which is tremendously helpful.
Once I started publishing my Grammarly written content, my writing improved, and I received positive feedback from readers.
Its free plan is worth trying. But I realized how much I was missing when I started using its premium service. I bet you will not regret paying for Grammarly.
I also highly recommend the premium version to anyone for whom English is their second language.
7. HubSpot – Best free CRM software
HubSpot is a CRM (Customer Relationship Management) platform that provides everything a scaling business needs to deliver a great customer experience. It is a company that provides inbound marketing and sales software.
For those unfamiliar with CRM, in simplest terms, CRM software lets businesses keep track of customer contact information, such as email addresses, telephone numbers, website details, social media profiles, and anything else a business needs. CRM helps businesses manage, record, and analyze customer interactions.
The HubSpot CRM platform focuses on inbound marketing and building a solid content marketing strategy. It includes content curation, optimization, social scheduling, and email automation. In the CRM world, HubSpot stands out for its ease of use, making it ideal for beginners.
HubSpot offers five hubs: Sales, Marketing, Customer Service, CMS, and Operations. Each comes with a Starter, Professional, or Enterprise paid plan.
It is an ideal platform for small and medium businesses since it keeps client communications transparent and centralizes everything, allowing teams to focus on other tasks. It streamlines client communications and keeps everything in one location.
Inbound marketing attracts customers by giving them the content they want, such as blog posts, infographics, and white papers. The Hubspot tools make all of its help resources easily accessible. If you want to learn more about inbound marketing, you can watch their fantastic webinar library.
HubSpot CRM has a clean, simple visual dashboard to see your entire sales funnel in real time. The dashboard has an active area right in the middle where you do the actual work.
Once you log in, the setup process asks you questions about how you plan to use the platform and offers guided tours of each area. Users feel valued and supported during onboarding because of details like the questions asked during setup.
With tools such as email optimization, the shared inbox, and other CRM features included for free, the CRM features are also unbeatable in terms of simplicity and usability.
HubSpot is one of the best CRM platforms because of its generous free plan, which includes many valuable features. The number of features included in the free-forever plan makes it stand out from its competitors.
With its free-forever plan, HubSpot is ideal for smaller or newer businesses seeking powerful, user-friendly CRM software.
If you upgrade to the Professional plan, prices rise dramatically, so larger teams may want to consider an alternative.
For $45 a month, you can upgrade your CRM Suite bundle to include elements of each Hub.
HubSpot's starter plans seem affordable and offer great functionality for smaller businesses.
Conclusion
Digital marketing is an ever-evolving field, and it's essential to stay up-to-date on the latest trends and technologies. I hope that this article has shown you some of the top digital marketing tools that can help you become an expert in no time.
Whether you're a beginner or an experienced marketer, these tools will help you build a successful digital marketing strategy that will bring long-term results.
So if you're looking for a way to improve your digital marketing skills, these tools are worth checking out!